FASHION

1. Fashion is a popular aesthetic expression at a particular time and place and in a specific context, especially in clothing, , lifestyle, accessories, makeup, hairstyle, and body proportions. 
2. Whereas a trend often connotes a peculiar aesthetic expression and often lasting shorter than a season, fashion is a distinctive and industry-supported expression traditionally tied to the fashion season and collections.

• Style is an expression that lasts over many seasons and is often connected to cultural movements and social markers, symbols, class, and culture. 

• According to sociologist Pierre Bourdieu, fashion connotes "the latest fashion, the latest difference."

Exclusive brands aspire for the label haute couture, but the term is technically limited to members of the Chambre Syndicale de la Haute Couture in Paris. It is more aspirational and inspired by art, culture and movement. It is extremely exclusive in nature.

• With increasing mass-production of consumer commodities at lower prices, and with global reach, sustainability has become an urgent issue amongst politicians, brands, and consumers.